BRANDED CONTENT
Advertisements that viewers actually want to watch.
CRAWL (PARAMOUNT PICTURES)
The client wanted to focus on the vicious alligator at the core of its film - do what Jaws did for sharks, but for alligators. My idea was to feature the strength, danger and ferocity behind the alligator’s most deadly asset, its jaw.
So we built a machine to show off the awesome power of an alligator, and showed it tearing up anything that would make a splash.
My role: Account Executive, Producer
PREDATOR (20TH CENTURY STUDIOS)
What hunts the Predator? For this piece of branded content, we had the Predator hijack an ongoing Crypt TV series. Cam Johnson, a vlogger who investigates monster related cases, finds himself way in over his head.
For this production, we engaged one of the best Predator cosplayers in LA and pulled off a fun stunt in just two takes (because we had to)!
My role: Account Executive, Producer
ANTLERS (FOX SEARCHLIGHT)
SFX make-up is a vital part of any monster creation process. Since Antlers was going to feature a unique creature at the core of its story, I wanted to highlight the work done behind the scenes.
We couldn’t show spoil the final creature, but we found a good compromise and were given materials from the on-set team to use in our video.
My role: Account Executive, Producer
INVISIBLE MAN (UNIVERSAL PICTURES)
The Invisible Man could be anywhere. He could be in your house, playing games on you, trying to drive you insane. My idea was to make use of this simple, but effective concept and create a 360 video experience that gave viewers a chance to feel what it would be like to be in a room with the malevolent Invisible Man.
My role: Account Executive, Producer